This holiday season Maui Nui First is shining a light on local businesses by featuring holiday deals, kamaʻāina discounts, and seasonal specials across Maui, Molokaʻi and Lānaʻi. The County of Maui’s Office of Economic Development is running the campaign on MauiNuiFirst.com and social channels to help residents and visitors discover local offers — participation is free and simple, making it a great way to boost visibility during the busiest shopping weeks of the year.
Why join? Listings reach thousands of site visitors and social followers who are intentionally shopping local. The campaign runs through the holiday period and highlights everything from dining and retail deals to special services and events — a low-cost way to put your business front and center when shoppers are looking for gifting and local experiences.
How to sign up (step-by-step)
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Go to MauiNuiFirst.com and click Register or the “Apply to Promote Your Holiday Deals” link.
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Complete the Holiday Deals online form — provide your business name, contact info, short description of the deal or offer, any kamaʻāina restrictions, website or booking link, and a photo if available. (Each business may submit one listing; participation is free.)
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Review your submission for accuracy and click Submit. You should see a confirmation message on the site.
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Wait for review — submissions are reviewed and, if approved, posted (the County notes postings may appear within about seven working days).
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Share the listing: once live, promote it on your own social channels and link back to your Maui Nui First listing to drive traffic.
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A few quick tips: use a high-quality photo, write a clear short headline (e.g., “20% off holiday gift boxes”), include any blackout dates, and supply a direct booking or purchase link to make it easy for shoppers to convert.
Ready to be featured? Head to MauiNuiFirst.com/register and submit your holiday offer today — it’s free, fast, and a great way to support our island economy.


